Save The Seed - A T-Shirt Company That Started Conversations About Our Food System (2011-2013)
01 — Project details
In college, I became passionate about the effects of pesticides and GMOS in our food system. I wanted to spread awareness about the GMOS hidden in our food and advocate for the health of our environment and bodies. This was years before the conversation was mainstream and the organic food industry took off.
02 — Creative process
I manufactured all of the shirts in L.A using left over fabric from large producers.
I oversaw everything from the patterns being made, to the shirts being cut, sewn and printed.
Shirts were sold all over the country and many conversations were started while people were wearing them.
This was a 1 woman production, so I managed everything from creation to shipping, web design, copy writing and marketing.